we ship.
Not every celebration needs a custom cake. Sometimes a beautifully decorated pound cake is exactly enough.
Our signature cake flavors are available in dessert cake form—freshly baked to order with a rich, buttery flavor, moist crumb, and elevated finishing details that transform everyday moments into something worth celebrating.
Perfect for intimate gatherings, birthday dinners, hostess gifts, movie nights, office celebrations, or simply because you deserve something sweet. Feeds 10-12.
Orders must be placed by 3:00 PM the day before pickup. Summer pickup hours are Monday through Saturday from 10:00 AM–12:00 PM.
✨ The Elle
Classic, simple, and effortlessly delicious.
Choose any signature cake flavor and enjoy it finished with a dusting of powdered sugar and our signature caramel drizzle. A timeless favorite for dessert lovers who appreciate understated elegance.
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** You will receive an email confirmation with pick-up details after your order is placed
Allergens: Please note, our cakes include allergens such as milk, eggs, soy, wheat, etc. and are NOT prepared in a nut-free, allergen-free kitchen.
*ALL ONLINE SHOP ORDERS ARE NON-REFUNDABLE AND NON-TRANSFERRABLE.
Not every celebration needs a custom cake. Sometimes a beautifully decorated pound cake is exactly enough.
Our signature cake flavors are available in dessert cake form—freshly baked to order with a rich, buttery flavor, moist crumb, and elevated finishing details that transform everyday moments into something worth celebrating.
Perfect for intimate gatherings, birthday dinners, hostess gifts, movie nights, office celebrations, or simply because you deserve something sweet. Feeds 10-12.
Orders must be placed by 3:00 PM the day before pickup. Summer pickup hours are Monday through Saturday from 10:00 AM–12:00 PM.
✨ The Emma
A celebration-worthy dessert experience.
Choose any signature flavor and enjoy silky buttercream swirls adorned with edible gold sprinkles, Golden Oreos, premium Lindt or Ferrero Rocher chocolates, and a celebratory cake coin featuring your choice of Happy Birthday, Congratulations, or Happy Anniversary.
Perfect for gifting, milestone moments, and making someone feel truly celebrated.
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** You will receive an email confirmation with pick-up details after your order is placed
Allergens: Please note, our cakes include allergens such as milk, eggs, soy, wheat, etc. and are NOT prepared in a nut-free, allergen-free kitchen.
*ALL ONLINE SHOP ORDERS ARE NON-REFUNDABLE AND NON-TRANSFERRABLE.
Not every celebration needs a custom cake. Sometimes a beautifully decorated pound cake is exactly enough.
Our signature cake flavors are available in dessert cake form—freshly baked to order with a rich, buttery flavor, moist crumb, and elevated finishing details that transform everyday moments into something worth celebrating.
Perfect for intimate gatherings, birthday dinners, hostess gifts, movie nights, office celebrations, or simply because you deserve something sweet. Feeds 10-12.
Orders must be placed by 3:00 PM the day before pickup. Summer pickup hours are Monday through Saturday from 10:00 AM–12:00 PM.
✨ The Empress
Beautiful enough to be the centerpiece.
Choose any signature flavor and enjoy silky buttercream swirls crowned with fresh florals in your choice of pink or white/cream tones.
Each floral arrangement is thoughtfully curated and uniquely designed. Florals will vary based on seasonal availability.
Perfect for birthdays, baby showers, brunches, bridal celebrations, thank-you gifts, and elegant gatherings where beautiful details matter.
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** You will receive an email confirmation with pick-up details after your order is placed
Allergens: Please note, our cakes include allergens such as milk, eggs, soy, wheat, etc. and are NOT prepared in a nut-free, allergen-free kitchen.
*ALL ONLINE SHOP ORDERS ARE NON-REFUNDABLE AND NON-TRANSFERRABLE.
Close More Orders. Reduce Chaos. Create a Client Experience That Sells for You.
The Operations Starter Kit combines TWO essential systems every home baker needs to run a smoother, more profitable business without spending hours buried in admin work, unclear communication, or inconsistent workflows.
Because the problem usually isn’t your talent.
It’s the lack of systems supporting it.
This bundle helps you simplify your operations, elevate your client experience, communicate with confidence, and guide inquiries into booked orders with less friction.
Inside the Kit:
The Baker’s Guide to Profitable Projects
Your behind-the-scenes workflow system for fulfilling custom orders with more clarity, structure, and ease.
Inside, you’ll learn how to:
✔ streamline your weekly production flow
✔ reduce overwhelm and last-minute scrambling
✔ organize orders with greater efficiency
✔ create smoother fulfillment from inquiry to delivery
✔ properly position and price your work with confidence
Includes:
• Weekly Snapshot Template
• Weekly Cake Schedule Example
• Weekly Cake Schedule Template
• Wedding Checklist Template
• Custom Order Workflow Template
• Cake Pricing Tips
• Cake Pricing Example
• Preferred Vendor List
Communication That Converts: Close Premium Cake Contracts in 4 emails or less!
13 plug-and-play email templates designed to help you sound clear, confident, and professional at every stage of the client journey.
No more overthinking responses.
No more awkward pricing conversations.
No more spending hours typing the same emails repeatedly.
These templates help you:
✔ respond to inquiries faster
✔ build trust through professional communication
✔ reduce ghosting and confusion
✔ confidently guide clients toward booking
✔ create a smoother customer experience that increases conversions
Includes Templates For:
• Initial Inquiry Response
• Unavailable Date/Order Response
• Quote + Service Details
• Quote Follow-Up
• Invoice + Contract Delivery
• Invoice Reminder
• Pick-Up Instructions
• Pre-Event Questionnaire Request
• Pre-Event Questionnaire
• Pick-Up Tips + Reminders
• Delivery Tips + Reminders
• Thank You Email
• Dissatisfied Client Response
Perfect For Bakers Who:
• feel overwhelmed by inquiries and admin tasks
• struggle with inconsistent workflows
• want to look and operate more professionally
• need stronger communication and pricing confidence
• are ready to close more orders without working more hours
Your cakes may get people interested.
But your systems are what make people book.
Our signature Swiss Meringue Buttercream Recipe is the ONLY recipe you will ever need!
SMBC Highlights:
Delicious, not too heavy or too sweet
Achieves beautiful finishes on your cakes
Pipes effortlessly on cupcakes with stability
Colors easily with gel or oil-based colors
Can be flavored with extracts, fresh fruit, freeze-dried fruit, cocoa powder, and many other add-ins!
Comes together in 15 minutes or less
Does NOT require you to stand over the stove to heat egg whites and worry about undissolved granulated sugar
This recipe download includes:
Recipe Card
Clear and Easy Step-By-Step Instructions
Photo Guide for Each Step
Tips + Tricks for troubleshooting and optimizing
The system for turning weekend dessert drops and holiday pop-up sales into consistent income.
Whether you're a busy mom looking to create additional income, a custom cake artist wanting to attract new clients, or a hobby baker ready to turn your passion into a thriving business, The Booked Out Baker will show you how to sell smarter—not work harder.
Inside, you'll discover the proven framework I've used for over 7 years to consistently sell out dessert drops, holiday menus, and pop-up events while building a business that works with real life.
Inside you'll learn how to:
• Choose the right desserts that customers actually buy
• Create weekend and holiday menus designed to sell out
• Market your desserts without spending all day on social media
• Turn one-time customers into loyal repeat buyers
• Create predictable sales with simple, repeatable systems
• Attract new custom cake clients through strategic dessert offerings
• Grow your baking business without burnout
Built around the 5 core systems that have been baked into my business for more than seven years—and have helped hundreds of bakers—this book gives you a practical roadmap for creating consistent income from your baking.
If you're ready to stop guessing, stop scrambling, and start building a bakery with structure, confidence, and repeatable sales, The Booked Out Baker is for you.
*Due to the nature of digital products, there will be no refunds given for any reason. If you have any questions, please email elleandemmas@gmail.com.
My NEW Vanilla Bean Cake recipe is a rich classic white cake that will wow your customers and family and friends alike! You will receive TWO emails for this digital download purchase with the recipes (1) and video tutorial (2).
This Vanilla Bean Cake Recipe:
Features a moist crumb that's also sturdy enough for stacking tall cakes
Is fluffy enough for the best cupcakes
Uses no-frills ingredients that are easy to find
Offers EASY step-by-step instructions
Comes with a BONUS mini decorating tutorial video
*Please check your spam folder if you do not see an email after purchase.
All digital products are NON-REFUNDABLE and are the sole intellectual and creative property of Elle and Emma's Cake Boutique. They are not eligible for re-sell, distribution or copy by any other entity.
Are you ready to take your business to the next level?
If you’re ready to get off the sidelines, tired of feeling like everyone is winning but you, it’s time for a strategy session! Starting and running a sustainable business can be hard and I can bet you’re tired of feeling like it’s circling the drain in some areas because you don’t have solutions to the problems you’re facing.
This is where I step in!
Let’s talk about your biggest pain points and make a plan for you to see results that will transform your business with each custom curated step!
Option 1: Single Strategy Session - $150
A 60-minute video session with expert coach Ashley
A social media audit with action steps + bio optimization
A 30-day plan to improve your operations and systems as well as address your specific goals
To get your confidence back!
Option 2: Business Intensive Coaching - $997
This option provides you with a more hands-on approach to help accelerate your results and help you reach your business goals faster through accountability, tailored strategies, check-ins, and faster pivots to what works.
Everything included in the single strategy session plus
Weekly 45-minute Coaching Call w/ expert coach Ashley (3 total)
Unlimited Voxer (voice note) coaching for 30 days (M - F, 10am - 6pm)
Payment plan available
I can’t wait to work with you!
- Ashley Marie
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BOOKING INSTRUCTIONS
Step 1: Check my availability by clicking the pop-up button to Calendly.
Step 2: Book your desired date on Calendly.
Step 3: Add Strategy Session to cart and pay
Email elleandemmas@gmail.com to inquire about payment plan.
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Strategy Sessions are 100% NON-REFUNDABLE. If you are unable to attend your session, you will receive ONE make-up date if you email within 24 hours to reschedule. Otherwise, all payment will be forfeited. Results are not guaranteed and are based on your willingness to follow the plan we create together during the session.
Get access to 9 GAME-CHANGING done-for-you templates to elevate your packaging and brand identity with re-sell rights!
Digital products are the perfect way to increase your earnings as a home baker, giving you access to a new audience outside of your local community of cake lovers!
It’s time to take the limits off of your earning potential as a home baker by taking advantage of the benefits of MRR! MRR stands for master resell rights, which allows me as the seller to grant you, the buyer, the right to sell, re-design, and use these products in any way you like.
This bundle is for you if:
🌟 You are ready to level up your marketing and packaging presentation for your home bakery.
🌟 You are not tech or Canva savvy and don’t want to make marketing/digital products from scratch.
🌟 You are ready to add another stream of income to your business that doesn’t require you to bake all the time.
The Packaging Success Vault Includes:
1 Brandable Cake Care Card (value $15)
1 Brandable Thank You Card (value $12)
1 IG Business Card Template (value $15)
1 Brandable Allergy Information Card (value $12)
1 Ingredient Sticker (value $8)
4 Graphics Templates to help market your digital products ( value $47)
Total Value over $107 for just $47
Once you purchase your digital products, you will receive a PDF with all the links to your Canva templates and use for your business and/or to resell!
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FAQs:
🌟How do I get access to my templates?
✅You will receive a PDF with clickable links to each product. You must have a free or PRO Canva account to access and save all templates.
🌟Do I have to resell the products?
✅No! These templates are 100% yours to use them for what suits you best. Whether you want to improve your branding, marketing and customer service or you want to increase your revenue through reselling the products, it’s completely your choice!
🌟What does resell mean:
✅Resell means that you purchase this product from me and then you have the right to sell it to your audience as YOUR OWN product. You do not have to give me any credit for the product (unless you want to shout me out on social media!)
🌟How do I provide my customers the links once they purchase the templates from me?
✅Once you purchase this bundle, the instructions for this step will be in the PDF!
‼️Please Note: No refunds will be provided once any digitals products are purchased. Results are not guaranteed and are based on your efforts within your business.

✨ Order now through Wednesday, July 16 for Saturday pickup.
This week's menu features handcrafted desserts designed to make your weekend just a little sweeter.
MENU:
🍫 Oreo Brownies
Available in 6-count or 12-count boxes.
🧁 Cupcake Sampler (Dozen)
• Apple Pie
• Chocolate Biscoff
• Strawberry Crunch
🍪 Cookie Sampler (Dozen)
• Brown Butter Chocolate Chip
• Funfetti Animal Cracker
• Snickerdoodle
…and as alway our Signature Dessert Cakes are avaialble Mon - Sat, freshly baked, beautifully packaged, and ready to make your week/weekend just a little sweeter.
Freshly baked, beautifully packaged, and ready to make your weekend just a little sweeter.
Pick-Up: Savage, MD | Saturday, July 18th | 10am - noon
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** You will receive an email confirmation with pick-up details 48 hours prior to pick-up.
Allergens: Please note, our cakes include allergens such as milk, eggs, soy, wheat, etc. and are NOT prepared in a nut-free, allergen-free kitchen.
*ALL ONLINE SHOP ORDERS ARE NON-REFUNDABLE AND NON-TRANSFERRABLE.